Amazon Finally Launched Its Portal On 1st September 2021 For Seamless Experience

  • After much wait, on 1st September 2021, Amazon re-launched as It is a well-noted dedicated online store for Egyptian customers.
  • This website will now feature various items from international and local brands across various categories. Some of those are home and kitchen, apparel, electronics, Amazon product, and grocery. There will be devices like e-readers from Kindle too.
  • The company further announced that the seller management tool, Amazon Seller Central, is now open in Egypt for registration through Here, the individuals get the chance to set their accounts.

It has been a long wait for the Egyptians, but finally, their dream has come true. After winning half of the world with promising and smooth services, Amazon opened its door to the Egyptian community by re-launching as This e-commerce platform will feature various items from the international to the local brands. Some of the major categories are home and kitchen, apparel, grocery, electronics, and Amazon items.

The current or the existing wish lists, delivery addresses, orders, and customer credentials will get transitioned to, accounts safely. Now, customers can shop on this e-commerce platform for delivery anywhere in Egypt. For that, they can use the Amazon mobile app and select “Egypt” in the setting.

On the other hand, customers can further type, on their mobile or desktop browser for visiting the website. Both the app and website present a rich browsing experience in English and Arabic languages. There will be trusted reviews on the products, proficient search results, and personalized recommendations. Furthermore, there will be simple order management from the house of Amazon.

It was on Tuesday when Amazon Fulfillment Center was inaugurated on the 10th of Ramadan City, in front of PM Mostafa Madbouly. Dr. Amr Talaat, Nevin Gamea, Dr. Mamdouh Ghorab, and Mohamed Abdel Wahab were also present for the ceremony. This Amazon Fulfillment Center is situated in 28,000 square meters, and it is a major part of Egypt’s logistic sector. So, that helps in delivering the purchase in a faster and most convenient manner.

The app has been localized for a seamless experience. Now, the shoppers can search for their chosen items and pay in Egyptian Pounds using prepaid cards, debit, or credit cards. There is also a COD option available. From, customers will receive next-day and same-day delivery options and even free delivery services on orders above 350 Egyptian pounds. This is a new customer base for the Amazon group, whose main intention is to expand its business module globally.

Google Ads for Startups – Build an In-House PPC Management Team or Outsource?

When executed correctly, Google AdWords for startups is still the most effective marketing tool. Google Ads rakes in hundreds of billions of dollars every year for the search engine platform. The platform’s enormous reach is unparalleled. Google processes over three and a half billion searches per day and currently holds almost 95% of the global search market.

Of course, 99.9% of the searches on the platform won’t be relevant to your startup. But, the few that are will make all the difference. By investing in Google ads, your startup can –

  • Use multiple keywords to target specific groups of people based on their income levels, age, gender, and location.
  • Businesses can also display customized ads to target audiences that have previously established interest in your company or in the types of products/services you offer.
  • On average, investments in Googles Ads yield faster and better results than SEO. Google Ads can drastically increase the amount of traffic on your website within weeks.
  • Google Ads is flexible when it comes to pricing. Users can spend anywhere between $10 and $1000 on an ad campaign. Effective optimization is the only key to Google Adwords success, irrespective of the size of the budget of your campaign.

Unfortunately, most small businesses and startups lack the required expertise, resources, and time needed to manage AdWords campaigns effectively. Such companies enjoy the benefits of Google display ads not by setting up and running their own ad campaigns but by outsourcing this responsibility to third-party experts.

Here are the key benefits of partnering with third-party Google AdWords experts –

No Need for In-House Recruiting or Training

Most startups have small marketing departments that handle most of their lead generation and sales-related responsibilities. Asking such small teams to set up, manage, and customize Google AdWords campaigns can lead to organizational problems.

Instead of scouting, recruiting, and training professionals who are good at AdWords management, giving this responsibility to third-party experts is much more cost-effective.

Expert Assistance from Day One

When you’re setting up an in-house Google Ads management team, there are plenty of risks involved.

  • Can the people you hire conduct detailed keyword research?
  • Can they optimize underperforming campaigns?
  • Can they troubleshoot mistakes in existing campaigns?

In this aspect, outsourcing this responsibility to a reputable Google Ads agency is far less risky. Bear in mind – if the workers you hire don’t have sufficient expertise in managing Google Ads accounts, your company will spend a lot more on correcting previous mistakes.

With a professional Google Ads agency, you can expect high-quality services from day one. For fixed monthly or weekly fees, you get guaranteed marketing results – the risks are minimal.

Tracking Ad Campaigns Requires a Lot of Expertise

Tracking the actual sources of your leads is a complicated process. You’ll have to set up HTML tracking codes on your website to get accurate reports on your PPC campaigns. A professional Google Ads management company will only hire masters of the Google search network.

These experts can monitor, track, analyze, and optimize AdWords campaigns in an affordable, transparent, and error-free manner.

For many startups and small businesses, cracking the Google Ads code is the key to success. AquireXhelps many such firms create profitable AdWords campaigns. Recently the company’s Google AdWords team was listed as the ninth-best PPC agency in Delhi by Manifest, a leading USA-based listing site.

This certified Google AdWords agency is trusted by many renowned startups.

AquireX Received First Clutch Review

At AquireX, we’re a digital marketing agency that helps small businesses and startups achieve growth. We provide business consulting, digital marketing, Amazon PPC, SEO, SEM, traffic acquisition, website and app development, and more. With over 10 years of experience, we are proficient in modern technologies and knowledgeable of market trends. We have worked with companies of all sizes in various industries and seen them succeed in their fields. Using our data, performance, and results driven approaches, we will take your business to the next level!

We recently joined Clutch, and we’re excited to share our very first review on the platform. Clutch is the leading B2B reviews and ratings website. Headquartered in Washington, DC., they aim to connect businesses with the best agencies for their B2B needs. Their team of analysts collects clients’ feedback, analyzes industry data, and compares competitors in the market to provide entrepreneurs and managers with the information they need.  

The review came from a UX design agency. We supported their digital marketing efforts and helped them increase their domain authority and generate high-quality leads. We conducted SEO improvements and managed their PPC campaigns on Google. Additionally, we executed marketing strategies as requested by the client. 

Our campaigns are successful, and we’re on track to even exceed our goals. As a result, even though our work is ongoing, the client is already receiving high-quality leads from various channels. The client was impressed with our efficient workflow, accurate project management, and reliable communication skills. They also praised our expertise and dedication to the project. Lastly, the client commended our cost-effective services.

Due to the success of our engagement, the client gave us an overall rating of five-stars!

Clutch’s sister website the Manifest recognized our efforts and named us a Top Search Engine Marketing Agency for 2021! The Manifest is a business news website that compiles and analyzes practical business insights for innovators, entrepreneurs, and business managers. They aim to allow users to find experts on the Manifest by producing lists of the absolute best agencies. That said, we’re proud to be listed as one of the best in our industry!

We thank Surgyy Design for providing our first review on Clutch. We appreciate their honest feedback about our work. Their positive review affirms our commitment to the success of our clients. With this, we are only motivated to improve our services and innovate our approaches.

Do you need help growing your business? Contact us today, and let’s discuss the many ways we can work with you to achieve your goals.

Growth Hack Strategies Every Startup Entrepreneur Should Know

Growth Hacking has always been a buzzword for startups. As a startup, one of the most difficult tasks that you will face is to get your name out there in the market and build a loyal customer base. In the early stage of startups, it is absolutely impossible to compete with the large and already established companies through traditional methods. This calls for a change, which means that you need to get more creative to grow your startup quickly and effectively.

Thus, to reach a larger audience in a really short amount of time, you need to use the “WILD CARD” i.e the Growth Hacks.

It is a widely known fact that all the entrepreneurs aim at grabbing a handsome amount of profit and then reinvest in their startup companies for long-term growth. The point of thought here is getting sustainable growth becomes extremely necessary without breaking the bank.

The term “Growth Hacking” is generally misunderstood thinking that the growth hacking strategies are only reserved for professionals. Actually, the real aspect is that anyone who has the right skills and resources can use these growth hacking tactics to make their startups a success.

Here are the top 10 growth hacks that any startup can use to become successful:

(I) Create a sense of urgency

The urgency has always been a strong motivator that makes the customers buy a product, hire a service, or make a deal before it is too late. Generally, urgent situations suspend thoughts and promote instant action. Urgency causes people to act quickly. The keywords such as “Limited Edition”, “Limited Offer”, “Countdown Ends”, “Hurry”, “Act Now” drive more customers than the regular pitches. The sense of urgency actually helps your potential customers to recognize their needs and also increases the probability of them taking the action. You can use the “Scarcity” factor as your element of urgency. This is one of the most powerful sources of urgent behavior. When a person thinks that something is running out, they tend to buy it more often. Another counterintuitive way to increase the urgency to add a clock, timer or countdown. Since all of the three are a symbol of passing time, they raise the level of urgency and lets the people take the action. While creating a sense of urgency, you have to conclude it by the right call to action to increase conversions.

(II) Build a Buyer’s Journey

There is a common mistake that a lot of startup entrepreneurs make. They think that their potential customers are aware of all the aspects of your company, whether it is on the platform or backstage. It is obvious that you might be knowing each and every detail about your company but the general public has no clue about it. You need to back your growth hacking process with a plan of how are you going to cut through the competition and get your startup in front of the mass. Think from the buyer’s point of view and brainstorm different types of buyers’ journeys starting from knowing your company till closing the sale and of course the post-sales activities are counted in. There are generally three funnels of a buyer’s journey. The top-funnel, the mid-funnel, and the bottom-funnel.

Top Funnel: Create thorough research on how are you going to get someone to arise interest in your product/service.

Mid Funnel: Here, you need to think of the insight of how are you going to educate your potential client about your product/service and tell them how different is your product or service from your competitors.

Bottom Funnel: Lastly, here you need to tell about the discounts or offers that you are willing to give to your customers when they make a purchase.

(III) Offer Something for free

Who doesn’t like to get something for nothing? Another best way to convert potential customers into paying and loyal customers is to offer free products/services for a conversion. People love getting free products and services. This is one of the major reasons why giving something away to new users is a faster and easier way to increase your customer base. Getting something for free sounds quite simple and appealing, yet there are a lot of startups that just ignore this tactic. You can also go ahead with Freebie Marketing wherein, you can give away samples of your products or services to promote the brand and boost sales. Moreover, there are customers who do not always understand the value of the product until and unless they have tried it. You can connect with these kinds of customers by giving free samples of your products and services.

(IV) Track Google Analytics

No doubt, Google Analytics is one of the most popular and powerful platforms for measuring digital traffic. Google Analytics can actually become a strong growth hacking platform if used well. Google Analytics is about leveraging the user behavior and the data through testing and adapting your product to give users what they want and need. Therefore, this results in online growth. By utilizing the power of Google Analytics and understanding the information that you get from it, you can apply these learnings to your strategies. This will further increase the growth rate of your business. Google Analytics helps you to track different aspects of your goals. It provides the real picture of where your website actually stands. You can track the metrics of the content that you publish. The referrals associated with your content. It has fully-fledged information about the signups, forms, submission, clicks, bounce rates, and of course the conversions.

(V) Set SMART Goals

Setting goals are the foundation for building a successful business. This is no brainstormer. The first thing that entrepreneurs do is to set the goals which they want to achieve. Creating goals is not enough, you have to make sure that the goals you set are attainable as well. This calls for creating SMART goals. SMART stands for Specific, Measurable, Attainable, Relevant, and Time-bound.

Specific: While setting a goal, you should make it as specific as possible. Be specific about what you exactly want to achieve. Focus on a specific plan to maximize efficiency.

Measurable: Make your goals easier to measure. Set quantifiable bars that are easy to maintain and achieve. To determine the success of a marketing plan, you need to have milestones and goals to measure.

Attainable: Check whether your goals are attainable or not. Do not just set a goal in the air. Be realistic about the goals.

Relevant: Again do not just fire in the air. Make sure that the goals you set are relevant to your business, products, or services.

Time-Bound: Include a time frame for each of your goals. This will let you work efficiently and complete the task within the given time frame.

Final Thoughts

Growth Hacking comes up with a plethora of opportunities to scale up your startup and also make sure to make your startup a success. It is a perfect element that brings about a positive change. Generally, startups lack the relevant resources and established networks. Growth Hacking comes to their rescue as it does not require a lot of financial assistance.

Hopefully, this post gives you the insights to apply the growth hacks to make your startups successful. So, what are you waiting for? Go and make the most out of these Growth Hacks for Startups.